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Experienced, Innovative, Focused

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Jayaram Bhat

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President & Chief Executive Officer

With more than 40 years of experience, Jayaram has a proven track record of founding, leading, and investing in high-growth enterprise software companies.  


In addition to leading the team at Monetize360, Jayaram serves as a venture partner at Shasta Ventures, which specializes in investing in emerging enterprise, consumer, and platform companies. He currently serves on the board of directors of Cequence Security. Previously he invested in and was a member of the board of directors of Skycure Corporation which was acquired by Symantec (NASDAQ: SYMC) in 2017. 


Previously, Jayaram led Squelch as well as Zenprise, which was acquired by Citrix in 2013. Prior to scaling and selling Zenprise, Jayaram served as the first VP of Marketing of Mercury Interactive, which successfully IPO’ed in 1993 and helped grow the company to a market cap in excess of $10B. He formerly held board positions at Tealeaf, which was acquired by IBM, as well as CyberArk (CYBR). 


Jayaram received his B.E.. in electrical engineering from the National Institute of Technology Karnataka, his M.E. in industrial engineering from the National Institute of Industrial Engineering, and his MBA from The University of Texas at Arlington. He currently lives in the Bay Area and enjoys wine, bicycling, and skiing. 

Murali Saravu

Chief Technology Officer  & Founder

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Monetize360 was inspired by Murali’s 20+ years spent architecting robust billing platforms at enterprise organizations as wide ranging as Cable & Wireless, Cisco, and Intuit. In addition to leading the technical team at Monetize360, Murali educates the market on the value of turnkey automation solutions. 


Since starting his career in the late 90s at organizations such as LoudCloud and LeapQ, Murali has been looking for a better, more efficient, more automated way to deliver bottom line improvements via next-gen billing systems. Early on Murali understood that the accuracy and precision of usage-or consumption- based models could not be overvalued.  


Murali quickly became a sought after technical resource by some of the world’s biggest brands. Just as the shift from on-prem to cloud was beginning to take hold, Murali was recruited by Intuit to identify and deploy a global billing platform that could serve their more than 4M subscribers. Murauli designed and delivered a custom-built global billing platform for Intuit with nearly a dozen integrations and 1M monthly invoices, which is still in use today. He was subsequently recruited by Cisco to help the organization make the transition from on-prem to subscription, where he was responsible for designing a master application that could orchestrate data from 12 disparate platforms with 20M usage-transactions per day and 10B RUM.  


He holds three patents in adaptive comment categorization technology. 

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Geoffrey Rodgers

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Chief Commercial Officer

Geoff leads Monetize360’s revenue organization, overseeing all aspects of sales, pre-sales, business development, and customer success.


With more than 25 years of software sales and leadership experience, Geoff previously led the Western Region for Thales’ Software Monetization business group.  Prior to that, he served as VP of WW Sales for PDF Solutions, a provider of a big data analytics platform for semiconductor manufacturing.  Under his leadership, the organization quadrupled its revenue in three years. Prior to PDF, Geoff spent a number of years in the Electronic Design Automation (EDA) industry and led two startups to successful outcomes. 


Geoff received his B.S in Finance from California State University, East Bay (graduated Magna Cum Laude) and his M.B.A from Santa Clara University.  He currently lives in the Bay Area and enjoys golfing, snow skiing, and motorcycle riding.

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